Has various meanings: Hard can be a positive description of the green coffeeGreen coffee refers to the processed seed of the coffee tree fruit. Coffee is a flowering shrub that produces fruit. The seeds of the fruit are processed, roasted,..., an older trade term meaning that it is dense. Hard can be a negative taste descriptor, which denotes a harsh, dirty, uncleanA general negative description of dirty or hard flavors in a coffee that should have none. These are flavors without positive qualities, that distract from the cup. Also... taste or an astringentAstringency is a harsh flavor sensation, acrid flavor, that provokes a physical reaction on the toungue, the tactile feeling of papery dryness. It can have saltiness, sourness and... mouthfeelHow a coffee feels in the mouth or its apparent texture, a tactile sensation : A major component in the flavor profile of a coffee, it is a.... In BrazilBrazil is a coffee giant . As Frank Sinatra sang, "they grow an awful lot of coffee in Brazil".: Brazil is a coffee giant . As Frank Sinatra... grading, hard and soft are used in contrast to each other: Terms like “hard” and “soft” describe the flavor, not the bean itself. So “soft” is mild and fine, and “hard” refers to a poor taste. In Central America hard is used more in terms of the first meaning, dense coffee, which often comes from higher altitudes. Hard in terms of bean densityThe density of a coffee bean is often taken as a sign of quality, as a more dense bean will roast more with a better dynamic. The density... signifies quality and has nothing to do with hard flavors in the cup, such as SHB grade coffee – Strictly Hard BeanA classification used in some countries in Central America (Guatemala, Costa Rica) indicating the coffee was grown at an altitude above 1200 feet/4000 meters: In Costa Rica, a... in GuatemalaGuatemalan coffee is considered a top quality coffee producer in Central America. Due to our proximity to Guatemala, some of the nicest coffees from this origin come to....